Hey Ship, I have turned myself into pretty much a guru when it comes to sump pumps. Most people don't have them set right [too low].
If you have an upright, lift the ball and rod and see how how the water fills in your sump. I am willing to bet you are right now set too close to what the water table height is in your neighborhood. I have mine set so that the water in the sump is within 3" of draining onto the floor. That is where yours should be set so it hardly runs. Then I wrap a piece of tape on the rod above the switch so that when the pump does run it only runs for a little bit and then shuts off. No sense in letting it run all the way to the bottom of the pump.
The submersible is even easier but you will have to cut your drain pipe. Put a construction brick under the submersible to raise the pump up and then reconnect the pipe.
I "test" my upright pump every spring to make sure it runs, otherwise I forget about it all year. Another advantage of setting the pump so high is that radon gas is less likely to come in.
Let your neighbors beat up their pumps pumping water...